My View of what it means to be an "Excellent Sales Engineer" - 100% Accuracy

Sales Engineering is a profession that offers great satisfaction. I enjoy using my skills at learning new products, investigating customer needs and presenting solutions to prospects and customers. I believe that Sales Engineering also carries with it a huge responsibility which I do not take lightly. It is probably one of the things that differentiates me. I feel that whenever I am asked a question...I cannot give a wrong answer! I mean never! 100% correctness is my target for providing information. I have this goal because I feel the prospect or customer is going to write a check to my company based on the accuracy of the information I provide. So I view it my personal responsibility to make sure that the information they have is communicated accurately and clearly. Maybe this is why I am known for the communication skills I have developed. We are all human and I know that we all make errors...but that does not excuse laziness or failure to pay as much attention as possible to obtaining and delivering accurate information. For this reason I personally confirm things I read in manuals or hear from other sources. Using multiple sources and double checking (by live testing where possible) are methods I use to try to attain 100% accuracy in obtaining information. Having accurate product information is only one third of the process. In order to complete a successful SE engagement process...there must be equally accurate customer needs assessment and equally accurate presentation of information (more on these subjects are planned for future blog posts).